Event: Learn about the Murmur App

“There are murmurs around you” reads the notification on your iPhone: an alert that you just walked into a space with personality. You swipe to open the app – five of the latest tweets from everybody in the coworking space: a few new articles they retweeted, an Instagram photo from Jessica’s last trip to Tahoe, news about the deal that Dave from upstairs just closed with his largest client since December #success.

Pumping personality into space is Murmur’s mission.

Read more

WatchKit Workshops: Learn to build apps for WATCH

WatchKit Workshops at Sandbox-Learn to build apps for WATCH- December 16

RSVP here!

Like the iPhone and iPad that came before it, the Apple Watch is a whole new platform for users, which will hit the market in the spring of 2015.

On Thanksgiving, Apple released WatchKit, the software development kit (SDK) that will allow developers to build apps for the Watch. That same week, our meetup group held a hackathon where 33 teams built and presented their ideas. A few fun ones: an app that shows you when it will stop raining outside and an app that changes the speed of the music based on how hard you’re exercising. The developers who are there early have the most to gain should their app catch on.

However, in true iStyle, there are currently several limitations on what we as developers can do. We don’t have access to the hardware sensors yet, and a Watch app isn’t standalone — the code actually lives on the iPhone.

But I see these limitations as a form of focus. In the words of  interactive designer and front end developer, Jason Weaver, it is a bit like giving an artist three crayons and seeing what they can create. For one thing, when Apple announced the Watch on stage, the company showcased several partners that are using the SDK to do awesome things. The popular website Pinterest is a good example. Their app will tap you on the wrist you when you’re near a spot you’ve favorited and give you walking directions to get there. So imagine you’re in San Francisco and you’re near the Painted Ladies; one subtle tap and you’re on your way to see the picture in real life.

Another great use is an airplane app that you can use mid-flight to ask, “Where am I?” The dictation feature of the Watch will convert your voice into text and send a signal to an API. Because the airline knows your flight number, they can then send back the result to the watch —“30,000 feet.” So cool!

Everybody’s a beginner at this stuff, but through the meetup group we’re working to become a resource so that anyone can learn. We have a couple of events coming up at Sandbox Suites, including December 16th when we’ll be in Sunnyvale for Hello WatchKit. This event will provide an overview of the concepts and then cover the nitty-gritty details like working with API data. There will also be a more in-depth Bootcamp in both Sandbox Silicon Valley and Sandbox Union Square in San Francisco in January.

Ben Morrow is a developer, author, and hackathon organizer. With the Apple Watch community, he’s been teaching tools and techniques for the past six months and is ready to launch apps when the new device is released. Find more video and code at http://happy.watch­ →

Pitch Workshop – Why Investors Search for Alternatives to Your Product Solution

Pitch Workshop Tip #5: Why Investors Search for Alternatives to Your Product Solution

Two guys are out on a small sailing boat. The new boater asked the “captain” why he stays so far from the shore since there are so many fish near the shore.

“Because finding rocks with the bottom of my boat ruins my day and my investment!” said the captain.

That’s how investors feel about using their investment to find the alternatives to your new product.

Yesterday I attended another pitch workshop event in Silicon Valley. The founders came prepared. They had their validation, impressive user stats, and even a great sounding tag line.

Then the investors began questions about competition and alternatives. They had answers. But the investors weren’t buying it. Repeatedly they peppered the founders with questions. It was brutal.

The founders, both techies, and not experienced in B2B or B2C sales, missed ‘it.’  It is the “alternative” solution to solve the fundamental problem – not only the direct competition.

Smart investors will always look at the alternative ways to solve the problem. They want their “precious resource,” i.e. cash, to help grow the business. But, they don’t want the founders to use that cash to discover what they should already know. Can you blame them?

Here are “alternative” competitors:

A sports app with real crowd experience for when you are alone and want to hear the crowds – with NO COMPETITION.

The Alternative: turn on the TV, watch on the Internet or go to a pub and yell with the other guys.

Rechargable nanotube power charger at $75 plus with NO COMPETITION!

The Alternative: $1.99 battery at the drug store.

Deluxe menu app for high-end restaurants – easily change the prices, description and pictures of the food.

The Alternative:  paper menu – for high-end restaurants, talking with the sommelier and waiter is much more of the experience then reading the menu.

Just about all problems have alternative solutions. Founders need to find these alternatives before the investors put their money in. Investors don’t want you to use their money to find where the rocks are that sink your boat.

Come to the next pitch event and and learn more about navigating to engage investors in your startup!

Steve Austin
Startup Coach

Contact email [saustin7777@gmail.com]

 

 

 

 

 

 

 

 

You’re invited to Casino Royale Holiday Bash!


December 14

Gamble | Prizes | Charity

You’re invited to join us to celebrate the holidays in high style for a very special Casino Royale Holiday Bash! Get ready for an enchanting evening of blackjack, roulette and craps with real tables, real chips, and real dealers!

To give back – we’ll be gaming for good with a percentage of all ticket sales to be donated to worthy causes through GlobalGiving.com. But prizes await!

When: Wednesday, Dec. 14 at 6:30pm

Where: Sandbox Suites South Park, 404 Bryant St. (@ 2nd) map

RSVP on http://sfntcasinoparty.eventbrite.com

South Park Office Opens with Spooky Startup Bash

We are ready to celebrate the opening of our fourth Bay Area coworking space in South Park! So don your Halloween costume and come out to our Spooky Startup Bash on Thursday, October 13 at 7pm!

We’ll treat you to:

– Chillingly chilled beer & bloodwarming wine

– Forbidding autumn delicacies

– Bloodcurdling Giant Jenga tournament

– Dauntingly sweet pies

– Psycho screening

– Super freaky beats

– Awe-striking entrepreneurs

– Spooky 8,500 sq ft coworking digs

– Costumes encouraged!

RSVP on http://spookystartup.eventbrite.com/

 

 

 

Creative design from the South

Get in touch with us!