How to host a kick-ass event

September 29, 2009

Hosting an event can be a great marketing strategy for your business or a great business in itself.

Learn tips and tricks on how to host a Kick-ass event from San Francisco’s brightest event hosts - Edith Yeung from BizTechDay; Myles Weissleder from SF New Tech and Cassie Phillipps from SNAP Summit.

We’ll quiz them on:

  • How to book and negotiate the best locations
  • How to find great speakers
  • How to determine the right price
  • How to promote the event
Speakers:

Edith Yeung - Edith is a host of CBS 5 Startup Profile, the go-to consultant in small business marketing, a sought-after speaker, and the Founder of BizTechDay – the most impactful business technology conference serving the entrepreneur community every year in San Francisco. Edith is passionate about connecting, educating and inspiring entrepreneurs. She delivered many content rich, high-energy and memorable talks in US, Asia and Europe and leads San Francisco Entrepreneur Meetup Group with over 2500 members. Edith is also cofounder and CEO of Clue Market Inc, a marketing firm specializing in small business marketing.

Myles Weissleder - Myles is a tech PR guru who founded SF New Tech, San Francisco’s largest and longest running community group and regular event series for technology lovers in San Francisco. SF New Tech caters to over 4,000 local technology buffs who come out monthly to attend sold out SF New Tech events. Myles also worked for the start-up team at Meetup.com as Vice President of Public Affairs. As PR mastermind, Myles serves clients he loves through Mylermedia, a consultancy he formed to help companies — CNN, Familybuilder, EkkoTV, MyThings, Power.com, Green By Design, ReframeIt, among others — solidify keen communications and new business strategies that result in excellent media and public relations.

Cassie Phillipps - Cassie began organizing startup events and conferences in the summer of 2007, joining the team behind SFbeta and SNAP Summit. She now assists numerous groups with their events, including Finance4Founders, SF MusicTech, and Project Startup. However, she is most excited for her 6th conference, FailCon: Finding the Path to Success, the first conference ever to focus on entrepreneurial failure, what to expect, and how to overcome it. Before tech, she spent most of her time in classrooms, rehearsal halls, and dark theaters, stage managing (and occasionally directing, acting, and designing for) various theaters including American Conservatory Theater, Court Theater, CalShakes, Marin Theater Company, and Aurora Theatre. In her (rare) free time, she enjoys board games, comic books, and building costumes for various parties and events.